Alexander Cheves 

writer  •  storyteller  •  copywriter  •  copyeditor  •  creative  •  artist

  [email protected]  •  new york, new york

Experience

Ceruzzi Concepts  

Head Copywriter, Director of Social Media  •  2016–present

• Was integral to a 20% revenue increase in 2017 as director of social media. Built the brand's social media presence from the ground up and implemented a widely successful customer service strategy via Twitter. Increased Twitter followers from 150 to 100,000+ and Instagram followers from 200 to 14,000+.

• The voice of the brand. Writes, edits, and curates all site, product, packaging, and email marketing copy. Collaborates daily with product development and marketing teams to keep all promotional media on-brand.

• Launched the brand's first blog, Barracks, in 2016. 

The Advocate Magazine 

Columnist and Contributing Editor  •  2015–present

• Writes an award-winning digital monthly column for gay and bi men in the longest-running and most historic LGBT news source in the United States. The column continues to generate the highest-trafficked content on the site.

• Produces thought-provoking, educational, sex-positive pieces and op-eds that have led to numerous video and radio invites — most notably Dan Savage’s "Savage Lovecast" in 2018.

Here Media  

SEO Writer  •  2016

• Completed an expansive onpage optimization project spanning all Here Media digital brands including The Advocate and Out Magazine, maximizing search rankings and generating one of the company’s best traffic years on record. 

Intern  •  2015–2016

• Interned on the editorial board for all Here Media digital brands including The Advocate, Plus, and the newly-launched youth site Pride

• Wrote daily news insiders and gained valuable knowledge and insight about the rigor and impeccable work quality of a prestigious and award-winning editorial office. 

GC Magazine

Columnist  •  2014–2015

• Was integral to the launch of Chicago’s first all-digital LGBTQ lifestyle and entertainment magazine. 

• Wrote a monthly sex and relationships column which resulted in an internship with The Advocate.

Savannah Pride 

Director of Social Media  •  2014–2015

• Managed all social media accounts for Savannah, Georgia's first and oldest LGBTQ+ advocacy organization. Co-organized various community outreach programs and fundraising events. 

• Managed volunteers and assisted guests at our annual Pride In in the Park event. Led cleanup/takedown crews. 

Automotive Internet Media 

Blogger  •  2014–2015

• Generated 10% increase in page clicks for luxury car dealerships in the greater Chicago area with SEO-focused blog posts covering automotive news, industry trends and insights, and model previews. 

• Ghost-wrote site copy and offpage SEO objectives for clients like Lexus of Highland Park and Elmhurst BMW.

District 

Senior Staff Writer  •  2011–2014

Wrote weekly news and film reviews for District, the student-run digital news source of the Savannah College of Art and Design. 

• Won multiple student journalism awards and was published more than ten times over four years in the annual student literary magazine, Artemis

Software 

WordPress • Drupal • Hootsuite • Social Media (Facebook, Twitter, Instagram) • MIVA • Shopify • MailChimp • Bronto • Microsoft Office • Excel •  Adobe InDesign 

Skills  

skilled copyeditor, proofreader, and researcher • excellent customer service record • team management • direct and indirect marketing strategy and experience • excellent writing, editing, and blogging skills • SEO • UX design • excellent public speaking • video direction • set design • painting and illustration skills 

Education 

Savannah College of Art and Design 

BFA, Writing  •  2014 - Dean’s List  

Minor in creative writing 

Using Format